Denkwerkstatt für Manager

Geschwill & Nieswandt

Management Y: Agile, Scrum, Design Thinking & Co.

Ulf Brandes, 2014

Management Y: Agile, Scrum, Design Thinking & Co.: How to successfully transform into an attractive and sustainable organization by Ulf Brandes & others,Campus, 2014. Books on neomaniacal management literature are in vogue. Management Y was even reviewed uncritically in ORGANIZATIONSENTWICKLUNG magazine as the book on the topic of the year. For our own research, we looked up the example of Durk Jager's moose at Procter & Gamble. The example is from the last century and from the shortest working CEO in the company's history (just under two years). If you already want to read a book about AGILE, we recommend the book by CONTRAIN colleagues.